Gerresheimer produces sustainable flacons for Oriflames’ new Swedish Experience perfumes

The new fragrances WILD HEARTS and BLAZING WARMTHS share a modern and sustainable Swedish design, with sophisticated bottles made from post-consumer recycled glass.
The new fragrances WILD HEARTS and BLAZING WARMTHS share a modern and sustainable Swedish design, with sophisticated bottles made from post-consumer recycled glass.

Duesseldorf/Tettau, August 18, 2021. Gerresheimer produces flacon for the new  Swedish Experience Perfumes WILD HEARTS and BLAZING WARMTHS on behalf of Oriflame. Both bottles are made from sustainable PCR glass.

Being from Sweden, the love and respect for nature is reflected in Oriflame’s passion for responsible beauty products and their commitment to sustainability. This matches perfectly to Gerresheimer’s ambitious sustainability goals. These include the use of post-consumer recycled (PCR) glass to reduce energy consumption and waste, as well as innovative technologies enabling Eco-Design principles and optimized glass weight reduction. Both Gerresheimer production sites for cosmetic packaging in Momignies, Belgium and Tettau, Germany are leading producers of glass containers in PCR.

"With Gerresheimer we chose the pioneer of PCR glass packaging in cosmetic glass production" explains Mariusz Krzyśpiak, Packaging Manager Fragrance at Oriflame. "More than 10 years of experience and a broad range of products in PCR glass convinced us to partner up with Gerresheimer. Also the challenging sustainability strategies of both companies support our successful partnership."

"Combining PCR with an optimized packaging without compromising on the design, we created a very sophisticated bottle for Oriflame´s Swedish Experience fragrance series. With the 40% PCR share in the glass at our Momignies plant, we reduce the carbon footprint and use less raw material", states Jürgen Grasel, Director Sales Cosmetics Europe Moulded Glass at Gerresheimer.

Today Oriflame is present in over 60 markets with over 3 million independent Brand Partners who share, promote and sell their beauty and wellness products.

About Gerresheimer

Gerresheimer is the global partner for pharma, biotech, healthcare and cosmetics with a very broad product range for pharmaceutical and cosmetic packaging and drug delivery devices. The company is an innovative solution provider from concept to delivery of the end product. Gerresheimer achieves its ambitious goals through a high level of innovative strength, industrial competence, focus on quality and customers. In developing innovative and sustainable solutions, Gerresheimer relies on a comprehensive international network with numerous innovation and production centers in Europe, America and Asia. Gerresheimer produces close to its customers worldwide with around 10,000 employees and generates annual sales of more than €1.4 billion. With its products and solutions, Gerresheimer plays an essential role in people's health and well-being.

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